Advanced Boardroom Excellence joined KidsOut staff at the British Toy and Hobby Association’s Toy Fair 2016 for its famed Trolley Dash 2016.
KidsOut’s first year at the event, the Trolley Dash saw participants pass through the Toy Fair aisles collecting donations from exhibitors. Taking place in the fair’s last half hour, the Trolley Dash is an annual tradition developed to pass on extra stock and displays to disadvantaged children.
“The Trolley Dash is always a fun way to mark the end of Toy Fair for another year and it’s a fantastic opportunity for our exhibitors to support a worthy cause,” said Majen Immink, Head of Toy Fair Operations and Sales. “We’re delighted to welcome Kids Out as our official charity partner for Toy Fair 2016.”
Toys and furniture donated in the Trolley Dash will go to local refuges and the KidsOut Toy Box service, which supports children who are victims of domestic abuse. Thousands of children escape domestic violence every year for the safety of a refuge. After some 6-12 months rebuilding their lives and confidence, many of the families are then relocated to a new home. To assuage the stress of starting again in an unfamiliar area, in collaboration with the Women’s Aid Federation and FedEx, KidsOut provides these children with a box of brand new toys to bring fun into their lives when they need it most.